China Daily Launches 'China Bound' - An English-Language Smart-Tourism Service Platform for International Travelers

Enjoy a smart journey, and discover China! On Jan 1, China Daily officially launched "China Bound," an English-language smart-tourism service platform for international tourists.

What It Is
- China Bound is a new English-language smart-tourism platform created by China Daily for international travelers.
- It’s designed as a one-stop service hub, covering everything from travel inspiration to personalized itineraries, ticket booking, and even sharing travel stories.

How It Works
- Operates through a website, city sub-sites, mini-programs (on Alipay & WeChat), and intelligent systems.
- The main site features four core sections:
- Travel Destinations
- Itinerary Planning
- Must-buy Items
- Must-try Food
- City sub-sites expand with local highlights like “Uniquely in (city),” “Specialty Cuisine,” “Festive Activities,” and more.

Smart Features
- Integrated with Ant Digital Technologies via Alipay mini-program:
- Translation
- Transport & hotel booking
- Ticketing
- Currency exchange
- Online payment
- Includes a multilingual intelligent assistant for real-time traffic updates, cultural background explanations, and customized itineraries.

Purpose
- Aims to help international tourists “see China, feel China, and fall in love with China.”
- Supports China’s inbound tourism growth by offering credible content, cultural exchanges, and personalized smart tour guide services. 👉 In short: China Bound is China Daily’s effort to make traveling in China smoother, smarter, and more engaging for global visitors.