Radisson Blu Launches ‘Detours’ to Redefine the City Break for Travelers

Radisson Blu’s new “Detours” initiative is a fascinating example of how hotels are reimagining the classic city break. Instead of the usual whirlwind of sightseeing, Detours is designed to encourage travelers to slow down, immerse, and discover cities in more intentional ways.

What “Detours” Means
- Curated local experiences:
Guests are guided toward hidden gems, neighborhood rituals, and authentic cultural encounters rather than just tourist hotspots.
- Mindful travel:
The program emphasizes slowing the pace—walking tours, artisan workshops, or wellness-infused city explorations.
- Personalized journeys:
Detours aims to match travelers’ interests (food, craft, wellness, history) with immersive activities.

Perusing the historic streets of Edinburgh
- At Radisson Blu Hotel, Edinburgh City Centre make use of the hotel’s central location on the Royal Mile. Guests can follow running and walking routes that pass landmarks such as Edinburgh Castle, Holyrood Palace, and Arthur’s Seat.

Exploring Lanzarote’s landscape
- Guests visiting Radisson Blu Resort, Lanzarote can access Blu Detours centered on outdoor activity and nature. The resort is located close to two 18-hole golf courses, well-known volcanic hiking routes, and coastal cycling paths connecting Costa Teguise, Arrecife, and surrounding areas.

Experience Bergamo’s soul beyond the map
- Radisson Blu Hotel, Bergamo ChorusLife offers City Detours focused on walking-based exploration. Guests are invited to step beyond the guidebook and uncover Bergamo’s historic areas such as Città Alta, Piazza Vecchia and panoramic viewpoints, as well as local artisan shops and quieter residential neighborhoods.

Exploring Lanzarote’s landscape
- Guests visiting Radisson Blu Resort, Lanzarote can access Blu Detours centered on outdoor activity and nature. The resort is located close to two 18-hole golf courses, well-known volcanic hiking routes, and coastal cycling paths connecting Costa Teguise, Arrecife, and surrounding areas.

Why It Matters
- It reflects the broader travel trend you mentioned earlier: moving from quiet rituals to slow craft and embracing intentional interests.
- City breaks are being reframed not as quick escapes but as mini-retreats for creativity, reflection, and cultural connection.
- Radisson Blu is positioning itself as a brand that bridges urban energy with mindful exploration, appealing to travelers who want depth without leaving the city.