Agoda and DTTDC

Agoda and DTTDC Launch MoU to Position Delhi as a Year-Round Destination

Digital travel platform Agoda has announced a strategic partnership with the Delhi Tourism & Transportation Development Corporation (DTTDC) and Government of NCT of Delhi, aimed at positioning Delhi as a leading year-round tourist destination. The Memorandum of Understanding (MoU) was exchanged at the Tourism Stakeholders Conference, “Delhi: From Transit to Destination,” held at The Ashok Hotel, New Delhi, on 2 May 2026.

Partnership Highlights
- Parties: Agoda + Delhi Tourism & Transportation Development Corporation (DTTDC) + Govt. of NCT of Delhi.
- Event: Tourism Stakeholders Conference “Delhi: From Transit to Destination” (2 May 2026, The Ashok Hotel).
- Objective: Position Delhi as a leading year‑round global destination.

Key Actions
- Digital campaigns: Agoda will run global promotions showcasing Delhi’s attractions.
- Signature experiences: Museum Trail, Spiritual Circuits, festivals, curated heritage programs.
- Capacity building: Training and knowledge‑sharing via Agoda’s Sustainable Tourism Academy.
- Sustainability: Support inclusive, eco‑friendly tourism practices.
- Data‑driven strategy: Use insights to refine destination positioning.

Leadership Voices
- Agoda (Gaurav Malik): “Our goal is to enrich Delhi’s image… attract more tourists to experience the magic of this remarkable city.”
- DTTDC (Suneel Anchipaka, IAS): Emphasized “Vikas bhi, Virasat bhi”—development alongside heritage preservation.

Strategic Significance
This partnership ties Delhi’s tourism push to economic opportunity, heritage conservation, and global visibility. It complements India’s broader travel surge:
- Air India investing in premium lounges.
- Akasa Air expanding fleets.
- DMRC adjusting metro schedules for national exams.

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