Arabian Travel Market (ATM) and ATM Travel Tech 2026, rescheduled to 14–17 September 2026

RX has announced that Arabian Travel Market (ATM) 2026 will now take place from 14–17 September 2026 at Dubai World Trade Centre (DWTC), following extensive consultation with exhibitors and industry stakeholders, reflecting ATM’s commitment to listening to the needs of the global tourism industry.

Revised Dates & Venue
- New Dates: 14–17 September 2026
- Venue: Dubai World Trade Centre (DWTC)
- Reason for Change: Consultation with exhibitors and industry partners to maximize participation and business opportunities.

Organizer Statement
- Danielle Curtis, Regional Portfolio Director – UAE, RX Global:
Emphasized that the new dates reflect ongoing dialogue with stakeholders and ensure ATM remains a strong platform for business, networking, and partnerships.

Event Overview
- Edition: 33rd
- Theme: Travel 2040: Driving New Frontiers Through Innovation and Technology
- Focus Areas:
- ATM Travel Tech (dedicated co-located show)
- Tech & Innovation Zone (AI, immersive experiences, smart mobility, fintech, robotics, sustainable travel)

Conference Programme
Global Stage:
- ATM Annual Trends Report: Middle East Momentum & Market Shifts (Tourism Economics)
- The State of Travel: Inflation, Polycrisis & the New Travel Reality (Euromonitor’s Stephen Dutton)

Future Stage:
- Hosted by BBC’s Nick Kwek
- Welcoming Back the Chinese Tourism Market (Dragon Trail)
- Money Talks: Growth, M&A and Consolidation in Global Travel (Videc)

Experience Hub:
- The Modern Leader and Future of Workforce (Rana Nawas)
- ICCA’s Beyond Borders: The Middle East’s Collaborative Vision for a Global Business Events Future

Impact
ATM 2026 is expected to welcome thousands of travel professionals and exhibitors worldwide, reinforcing Dubai’s role as a hub for tourism industry dialogue, collaboration, and innovation.

This shift to September could actually be beneficial — aligning with global travel calendars and giving exhibitors more lead time.