Hilton’s Luxury and Lifestyle Hot List: 2025 Year in Review and Strategic Expansion in 2026

In 2025, Hilton’s luxury and lifestyle portfolios reached unprecedented new heights, officially celebrating 1,000 luxury and lifestyle hotels worldwide.

2025 Milestones
- Hilton’s luxury & lifestyle portfolio reached 1,000 hotels worldwide, with nearly 500 more in development.
- Focused on purposeful growth, cultural immersion, and multi-generational travel experiences.
- Strong demand for branded residences, with record-breaking sales (e.g., Waldorf Astoria Residences St. Petersburg penthouse sold for $27M).

Luxury Highlights – Major Openings in 2026
Waldorf Astoria - London Admiralty Arch: Historic restoration, 100 rooms, residences, culinary direction by Clare Smyth & Daniel Boulud
Waldorf Astoria - Kuala Lumpur: Debut in Malaysia, 272 suites, Peacock Alley, 4,250 sqm event space
Conrad Athens – The Ilisian - Greece: 307 rooms, residences, 9 bars/restaurants, Galaxy Dispensary gastro bar
Conrad Corfu - Greece: 136-room beachfront resort, Michelin-starred dining, Conrad Spa
Conrad Kuala Lumpur - Malaysia: 481 rooms, 50 floors, 5 dining venues, spa, indoor pool
Conrad Nagoya - Japan: 170 rooms, bold design inspired by Aichi heritage
Conrad Riyadh Laysen Valley - Saudi Arabia: 170 rooms, boutique spa, multiple dining outlets
The Den Bengaluru (LXR) - India: Luxury lifestyle hotel in tech district, design reflecting local character
NoMad Singapore - Singapore: Debut in Asia Pacific, 173 rooms, eclectic design, cultural programming
Signia by Hilton - Indianapolis, Tainan, Hollywood (FL): Large-scale hotels with Club Signia, wellness-focused rooms, extensive meeting spaces

Lifestyle Highlights – Expanding Collections
- Curio Collection and Tapestry Collection each on track to surpass 200 openings worldwide.
- Over 60 new lifestyle hotels expected in 2026, including:
- Canopy by Hilton Milan Duomo (Italy) – design-focused, near Duomo.
- Canopy by Hilton Bangkok Sukhumvit (Thailand) – debut in SE Asia.
- The Monarch San Antonio (Curio) – Texas, 200 rooms, rooftop restaurant.
- Slohh by Roach Bengaluru (Curio) – India’s first lifestyle hotel.
- Xi Zhe Wuxi (Curio) – China, blending Wu culture heritage.
- Palacio Bellas Artes San Sebastian (Curio) – Spain, restored Beaux-Arts cinema.
- Kasteel Gemert Eindhoven (Curio) – Netherlands, boutique castle hotel.
- Perla La Paz (Tapestry) – Mexico, rooftop pool/bar with Gulf views.
- Maui Seaside Hotel (Tapestry) – Hawaii, authentic local culture.
- NHAAN Resort & Spa Hoi An (Tapestry) – Vietnam, riverside retreat.

Branded Residences
- 39 properties operating, with 40 more in pipeline.
- Strong demand in LATAM, EMEA, and Asia-Pacific, reinforcing Hilton’s leadership in branded luxury living.

Strategic Vision for 2026
- Anticipating evolving traveler needs:
- Multi-generational families seeking shared experiences.
- Solo travelers craving reflection.
- Guests immersing in local culture.
- Commitment to elegant, purposeful, unforgettable experiences across luxury and lifestyle brands.

Hilton is clearly positioning itself as a global leader in luxury hospitality, blending heritage with modern design, and expanding aggressively into Asia-Pacific, Europe, and the Americas.