Indian Families Chase the Chill with 30% Rise in Cold-Weather Travel Interest This Festive Holiday Season
Indian families are embracing frosty escapes this festive season, with a 30% year-on-year rise in cold-weather travel interest between December 2025 and February 2026 compared to last year. Asia’s Winter Hotspots: - South Korea (+226%) – ski resorts, K-drama-inspired winter experiences - China (+105%) – ice festivals, heritage towns - Kazakhstan (+68%) – scenic mountain landscapes - Taiwan (+44%) – lantern festivals, vibrant night markets - Japan (+41%) – hot springs, Tokyo Disney Resort, Universal Studios Japan Europe’s Festive Charm: - Austria (+82%) – skiing and alpine towns - Germany (+43%) – Christmas markets - Finland (+33%) – Lapland and Northern Lights - Italy (+27%) – cultural winter escapes - France (+20%) – Parisian winter and alpine resorts Why Families Are Choosing Cold-Weather Holidays - Shift from traditional beach vacations to immersive seasonal experiences - Improved air connectivity and simplified visa procedures - Desire for festive atmospheres, cultural discovery, and togetherness What This Means Indian families are redefining winter holidays — from soaking in Japan’s hot springs to exploring Austria’s ski towns or celebrating New Year in Seoul, the focus is on memorable, culturally rich experiences rather than just relaxation.
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