W Hotels Makes its Debut in Saudi Arabia with the Unveiling of W Riyadh - KAFD

Marriott Bonvoy has officially opened W Riyadh – KAFD, marking the first W Hotels property in Saudi Arabia and a bold step in redefining luxury lifestyle hospitality in the Middle East.

Design & Heritage
- Located in King Abdullah Financial District (KAFD), Riyadh’s business and lifestyle hub.
- Interiors by LW Design, inspired by Najdi textiles, Al Sadu weaving patterns, and Saudi landscapes.
- Lobby centerpiece: a six‑metre tapestry by Saudi artist Abdulnasser Gharem, blending art with cultural storytelling.
- 210 guestrooms, including 17 suites, two penthouses, and the expansive 390 sqm W Penthouse with private gym, sauna, and panoramic views.

Dining & Social Spaces
- Sira: Latin American–inspired cuisine cooked over open fire.
- Beni: Specialty coffee and artisanal ice cream for casual meetings.
- WET Deck: Mediterranean-inspired poolside dining with cabanas.
- Sahari (opening later in 2026): Outdoor lounge for performances and social events.

Wellness & Events
- AWAY Spa: Signature treatments in a curated environment.
- FIT Studio: Modern training technology for fitness enthusiasts.
- Event Facilities: 15 flexible meeting rooms + ballroom for business and social gatherings.

Strategic Impact
- Reinforces Marriott’s commitment to Vision 2030, supporting Saudi Arabia’s tourism and hospitality growth.
- Positions Riyadh as a global hub for luxury lifestyle experiences, blending international standards with local heritage.

This debut is a milestone in Marriott’s expansion, bringing W’s “Whatever/Whenever” service philosophy and immersive programming to Saudi Arabia for the first time.