FIFA World Cup 2026™ set to be Airbnb’s biggest-ever event

As the FIFA World Cup 2026™ approaches, Airbnb can today reveal that the biggest sporting event on the planet is set to be the biggest hosting event in Airbnb’s history — surpassing the 2024 Olympic and Paralympic Games in Paris.

Biggest Hosting Event Ever
- Airbnb confirms the World Cup 2026™ will surpass the Paris 2024 Olympics as its largest event in history.
- More guests are booked to stay on Airbnb during the tournament than at any previous event.

Booking Trends
- Community Growth: Since October 2025, over 100,000 new homes listed in host cities.
- First‑time Users: About 1 in 6 guests booking stays are new to Airbnb.
- Last‑Minute Surge: Nations leading late bookings include France, Costa Rica, and Spain.
- Hot Host Cities: Philadelphia, Mexico City, and Miami show the biggest increases in demand.

Affordability
- Available Listings: 77% of entire homes still available are priced under $500/night.
- Booked Listings: 86% of stays already reserved were under $500/night.
- This highlights Airbnb’s role in offering affordable options for families and groups compared to traditional hotels.

Strategic Impact
- Reinforces Airbnb’s positioning as a critical travel infrastructure provider during mega‑events.
- Expands accessibility by absorbing demand across 16 host cities in the U.S., Canada, and Mexico.
- Strengthens Airbnb’s community‑driven model, connecting fans with local neighborhoods beyond tourist zones.

This announcement underscores how the World Cup is not only a sporting spectacle but also a massive hospitality moment, with Airbnb playing a central role in housing millions of fans.