The Ritz-Carlton Redefines Race Weekend Luxury with the U.S. SailGP Team in New York City

Curated experiences at the intersection of luxury hospitality and high-performance sailing, featuring exclusive stays, a bespoke Central Park boating activation, and insider access to SailGP.

Race Weekend Luxury
- Timed to the New York Sail Grand Prix (May 30–31, 2026), The Ritz-Carlton unveiled curated experiences at its New York properties (NoMad and Central Park).
- Packages include exclusive stays, premium race access, and bespoke activations blending luxury hospitality with high-performance sailing.

Central Park Activation
- On May 30, The Ritz-Carlton transformed Conservatory Water into The Ritz-Carlton Sailing Club.
- Guests raced radio-controlled sailboats, enjoyed elevated summer fare, live music, and Ritz Kids activities.
- A live stream of the SailGP race extended the excitement into Manhattan’s iconic park.

Ultimate SailGP Experience
- On race day (May 31), guests could book packages featuring:
- Premium On-the-Water tickets aboard official spectator vessels.
- Overnight stays, daily breakfast, transport, and branded gifts.
- Front-row views of F50 catamarans racing at speeds over 60 mph on the Hudson River.

Brand Vision
- Mike Buckley (U.S. SailGP Team CEO): Partnership builds a home base in NYC, uniting sport, culture, and hospitality.
- George Hammer (Global Head of Luxury Marketing, Marriott): Collaboration connects guests to global cultural and sporting moments through luxury hospitality.

Strategic Impact
- Reinforces The Ritz-Carlton’s reputation for innovative brand extensions (Yacht Collection, Reserve).
- Strengthens its positioning at the intersection of luxury, sport, and culture.
- Showcases New York as a global stage for high-performance sailing and luxury experiences.

This partnership demonstrates how The Ritz-Carlton is redefining luxury hospitality by weaving together exclusive guest experiences and world-class sport.