Asia Pacific’s MICE Sector Defies Global Headwinds with Strong Growth at The Meetings Show Asia Pacific 2026

The Meetings Show Asia Pacific 2026 (TMS APAC) concluded its third edition on a high note, reinforcing Asia Pacific’s position as one of the world’s most dynamic and resilient markets for the meetings, incentives, conferences, and exhibitions (MICE) industry.

Event Snapshot
- Dates: 14–15 April 2026
- Location: Marina Bay Sands Expo & Convention Centre, Singapore
- Organiser: Northstar Travel Group
- Co-located Events: Global Travel Marketplace (GTM) Luxury Asia Pacific and Business Travel Show Asia Pacific

Key Outcomes
- Attendance: 1,913 meetings and travel professionals, including 600 buyers from 80+ countries (10% growth vs. 2025).
- Business Activity: Over 9,000 business meetings facilitated, underscoring strong demand and tangible outcomes.
- Buyer Programme: Curated to ensure high-quality connections and rapid progression from engagement to event concepts.

Strategic Significance
- Reinforces Asia Pacific as a dynamic and resilient MICE hub, defying global economic headwinds.
- Singapore Tourism Board emphasized the city’s role as a stable platform for global partnerships.
- New participants included Korea Tourism Organization, Hilton, Malaysia Convention & Exhibition Bureau, Destination Vancouver, Spain Tourism Board, AYANA Resort Bali, and Bintan Resorts.
- Returning exhibitors: Japan NTO, Hyatt, IHG, Pan Pacific, Singapore Tourism Board, Visit Monaco, ProColombia, and more.

Voices from the Industry
- Jason Young (CEO, Northstar Travel Group): TMS APAC is a barometer for global MICE trends, showcasing confidence and adaptability.
- Irene Chua (VP, Northstar Travel Group): The show highlights Asia Pacific’s growing importance in shaping the global MICE industry.
- Ong Huey Hong (Singapore Tourism Board): Called on the industry to forge new connections, dream boldly, and drive innovation.

Looking Ahead
- Next Edition: 21–22 April 2027, Marina Bay Sands, Singapore.
- Registration: Industry professionals can already express interest via the official event site.

This event demonstrates how Asia Pacific is not just weathering global uncertainty but actively driving growth through innovation, collaboration, and sustainability.