Choice Hotels International, one of the world's largest lodging franchisors and a leader in the extended stay segment, today announced the debut of a newly redesigned prototype for its Everhome Suites® brand—reinforcing the company's commitment to innovation, efficiency, and long-term value creation for owners in the high-growth midscale extended stay category. Brand Focus: Everhome Suites is Choice Hotels International’s midscale extended stay brand, designed for guests staying weeks or months at a time. Prototype Update: The new design emphasizes smarter development—streamlined construction, cost efficiency, and flexible layouts to meet rising demand in extended stay travel. Guest Experience Enhancements: - Larger in-room workspaces for remote workers. - Fully equipped kitchens with modern appliances. - Customizable storage and furniture to adapt to long-term living. - Wellness-focused amenities like fitness centers and outdoor spaces. Developer Benefits: The redesign aims to reduce build costs and accelerate opening timelines, making Everhome Suites more attractive for franchisees. Market Strategy: Extended stay is one of the fastest-growing segments in hospitality, and Choice Hotels is positioning Everhome Suites to capture this demand with a scalable, efficient prototype. Why It Matters Extended stay hotels are booming because of remote work trends, relocation needs, and budget-conscious travel. By refreshing Everhome Suites, Choice Hotels is signaling its intent to compete aggressively with rivals like Marriott’s TownePlace Suites and Hilton’s Home2 Suites.
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