Spa Market Worth USD 211 Billion by 2030, Growing at 6.4% CAGR, Driven by Wellness Tourism

Here's a detailed summary of the Mordor Intelligence report on the global spa market:

Spa Market Outlook (2025–2030)
- Market Size: Valued at USD 155.25 billion in 2025, projected to reach USD 211.71 billion by 2030
- Growth Rate: Expected to grow at a 6.4% CAGR
- Key Drivers:
- Rising global health awareness
- Resurgence in international travel
- Integration of AI-powered personalized treatments and cloud-based booking systems

Trends Shaping the Industry
- Experiential Spa Travel:
- Wellness tourism is booming, especially in Asia-Pacific
- Tourists seek immersive spa experiences blending local traditions with modern therapies
- Ageing Demographic Focus:
- Seniors increasingly use spas for chronic pain and stress relief
- Some countries offer insurance coverage for spa therapies
- Medical services like physiotherapy and diagnostics are being added

Regional Highlights
- Europe:
- Dominates the market with strong infrastructure in Germany and France
- Diversifying into advanced treatments like hyperbaric oxygen therapy
- Asia-Pacific:
- Fastest-growing region due to rising incomes and tourism
- Hot-spring resorts in China and wellness blends in Japan are popular
- Southeast Asia benefits from medical tourism
- North America:
- Growth driven by hotel spa upselling and franchise expansion
- Unique offerings include Canadian wilderness retreats and Mexican thermal springs

Market Segmentation
- By Service Type: Massage, facials, grooming, hydrotherapy, medical spa treatments
- By Facility Type: Day spas, resort spas, hotel/cruise spas, thermal spring facilities
- By Booking Channel: On-site, online, mobile apps
- By End User: Women, men, couples, families/groups

Leading Companies
- Four Seasons, Marriott, Hilton, Mandarin Oriental, Steiner Leisure, Accor, Hyatt, Six Senses, Banyan Tree, Canyon Ranch, Massage Envy, ESPA, COMO Shambhala, and more

This report underscores how wellness tourism and tech innovation are reshaping the spa industry.