Thomas Cook India strengthens footprint in Madhya Pradesh, opens third outlet in Indore’s to high-potential market

With a strategic intent to capitalise on the strong and growing demand from Madhya Pradesh, Thomas Cook (India) Limited, India’s leading omnichannel services company, has inaugurated a new outlet in the high potential market of Indore.

New Outlet in Indore:
Thomas Cook India has inaugurated its third outlet in Indore, expanding its presence to five locations across Madhya Pradesh.

Strategic Intent:
The move aims to capitalize on the strong and growing travel demand from the region.

Services Offered:
- International & Domestic Holidays (group tours, personalized holidays, cruises).
- Value-added services like travel insurance.
- AI-powered booking platform for real-time vacation planning and reservations.

Customer Segments:
Families, couples, millennials & GenZ, business travelers, and seniors.

Travel Trends from Indore/Madhya Pradesh:
- International favorites: Japan, South Korea, Switzerland, France, Spain-Portugal, Scandinavia, Australia, New Zealand, Thailand, Indonesia, Malaysia, Dubai, Abu Dhabi.
- Domestic & regional favorites: Himachal Pradesh, Uttarakhand, Andamans, North East India, Kerala, Bhutan.
- Pilgrimage demand: Char Dham, Ayodhya-Prayagraj, aerial darshans to Om Parvat–Dev Bhoomi.
- Emerging destinations: Georgia, Uzbekistan, Kazakhstan, Vietnam, Morocco, South Africa, Kenya.

Holiday Duration Trends:
- Short trips: 5–8 days (up from 3).
- Long trips: 10–15 days (up from 5).

Leadership Statement
Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook India, emphasized Indore’s importance as a market with significant growth in travel aspirations. He noted the outlet’s prime location and commitment to delivering exceptional holiday services.

This expansion underlines Thomas Cook India’s strategy of deepening its footprint in high-potential Tier-II cities, while catering to diverse travel segments and emerging destinations.