webhotelier | primalres rebrands as revplus, entering the era of a unified ecosystem
webhotelier | primalres, one of Europe's largest hospitality technology groups by number of accommodation properties served, announced today its rebrand to revplus.
New Booking Engine
revplus will unveil its next-generation booking engine at the Xenia trade fair in Athens on 22 November.
Key features include:
- New user interface
- Mobile-first architecture
- One-flow multi-room booking
- Dynamic content presentation
- Smart rate grouping
- Fast loading speeds via the existing extranet
Unified Technology Ecosystem
The new revplus channel manager will integrate seamlessly with the booking engine.
Designed to provide:
- Faster workflows
- Simplified operations
- Better decision-making
- Revenue growth opportunities
- Enhanced automation
AI Innovations
- The company will also showcase its latest AI-driven tools and applications.
- Focused on improving hotel operations, distribution, and revenue management.
CEO Commentary
Panos Kontozamanis, CEO, revplus Group
- Said the rebrand represents a major milestone in the company's 18-year journey.
- Highlighted the transition from separate applications to a truly unified ecosystem.
- Emphasized benefits including reduced complexity, real-time data access, automation, and revenue optimization.
Company Background
The group originated in 2008 through:
- webhotelier booking engine
- primalres channel manager
- Over time, it expanded into a comprehensive hospitality technology platform.
Product Portfolio
The revplus ecosystem includes:
- Cloud-based Property Management System (PMS)
- Vacation rental platform
- Payment solutions
- AI-powered revenue management system
- B2B marketplace connecting hotels with 55,000+ travel agencies in 160 countries
- 36 add-ons and 8 workspace applications
Market Presence
- Market leader in Greece and Cyprus.
- Serves 400+ properties in Italy.
- Maintains a strong presence across the Balkans.
Key Takeaway
- New Brand: revplus
- Properties Served: 21,800+
- Countries: 39
- Travel Agency Network: 55,000+ agencies in 160 countries
- Focus: Unified hospitality technology ecosystem, automation, AI integration, and revenue growth.
