IHG Hotels and Resorts signs voco Vrindavan, bringing premium hospitality to a leading pilgrimage destination

IHG Hotels & Resorts has signed a management agreement with Vrindam Developers Private Limited to develop voco Vrindavan in Uttar Pradesh. The 130-key hotel is scheduled to open in Q1 2031.

Strategic Expansion
- The project strengthens IHG's premium portfolio in North India and marks Vrindam Developers' entry into the hospitality sector.
- Vrindavan and neighboring Mathura welcomed over 90 million visitors in 2024, driven by strong pilgrimage demand.

Hotel Features
The hotel will offer:
- 130 guestrooms, including 13 suites
- Three dining venues
- More than 2,340 sq. m. of meeting and event space
- A 1,400 sq. m. ballroom
- Swimming pool and fitness centre The property will be part of a larger mixed-use development that includes serviced apartments.

Management Commentary
- Sudeep Jain, Managing Director, South West Asia, IHG Hotels & Resorts, said the signing reflects IHG's strategy of bringing the right brand to high-potential destinations such as Vrindavan.
- Ankush Kadyan, Director, Vrindam Developers Private Limited, highlighted the growing visitor base and improving connectivity as key drivers for the project.

IHG's India Growth
- The development will complement IHG's upcoming Holiday Inn Express Mathura, strengthening its presence in the Braj tourism circuit.
- IHG currently operates 53 hotels across seven brands in India and has a pipeline of 110 hotels planned over the next three to five years.

Key Takeaway
The signing of voco Vrindavan underscores IHG's focus on expanding its premium hospitality footprint in high-growth pilgrimage and leisure destinations across India.