IHG to introduce all its Luxury & Lifestyle brands to Saudi Arabia by 2028

IHG Hotels & Resorts is making a bold statement in Saudi Arabia’s hospitality sector: by 2028, every one of its six Luxury & Lifestyle brands will be present in the Kingdom. This aligns directly with Vision 2030 and Saudi Arabia’s ambition to attract 150 million visitors by the end of the decade.

Strategic Expansion
- Legacy: IHG’s presence dates back to 1975 with InterContinental Riyadh. Today, Saudi Arabia is one of its most significant global markets.
- Pipeline Strength: 48 hotels already open, with 62 more in the pipeline.
- Luxury & Lifestyle Focus: Distinctive, design-led, culturally relevant hospitality is driving growth.

Brand Rollouts
- Kimpton: Debuted in Riyadh (KAFD) in 2026 — first in the Middle East.
- Six Senses:
- Southern Dunes, The Red Sea (opened 2023)
- Amaala (2026)
- AlUla (2027)
- Regent: Jeddah Corniche (2027) — first Regent in the region.
- Hotel Indigo: Al Khobar (2028) — debut in Saudi Arabia.
- InterContinental & Vignette Collection: Expanding presence across key destinations.

Leadership Insights
- Haitham Mattar (MD – MEA & SW Asia): “We are not simply growing our footprint; we are helping shape the future of hospitality in the Kingdom.”
- Maher Abou Nasr (MD – Saudi Arabia): Emphasized intentional, ambitious growth aligned with the Kingdom’s transformation.

Why It Matters
- Reinforces Saudi Arabia as one of IHG’s most important global growth markets.
- Positions IHG to serve the full spectrum of travel demand — from religious and business travel to luxury lifestyle stays.
- Strengthens partnerships with visionary owners and public/private stakeholders through its dedicated Riyadh office.

This expansion places IHG at the forefront of Saudi Arabia’s tourism transformation, ensuring its Luxury & Lifestyle portfolio becomes a defining part of the Kingdom’s hospitality future.