MSC Cruises unveils a new world of family fun on board MSC World Asia

From innovative game shows and immersive technology experiences to thrilling outdoor adventures for all generations, MSC Cruises is unveiling a vibrant new world of family entertainment aboard its latest flagship, MSC World Asia.

The Clubhouse:
Retro-inspired hub with bumper cars, roller skating, LEGO® Family Zone, sports and wellness sessions. Includes refreshed favorites like Guinness World Records pop-ups, MasterChef at Sea Juniors, and new high-energy challenges.

The Harbour:
Outdoor theme park with sweeping ocean views. Features the Adventure Trail rope course, Europe’s first over-water swing (Cliffhanger), the longest dry slide at sea, waterslides, and a new Play Deck for kids. Transforms at night into a glowing entertainment zone with live activities and parades.

Doremiland:
Over 1,000 sqm of dedicated kids’ spaces, from Baby Club (with Chicco) to Junior and Teens Clubs. Includes arcade games, Formula Racer simulator, and two new LEGO® rooms themed around Asia and Formula 1®.

Immersive Entertainment
- MSC Luna Park Arena: A digital floor transforms into an interactive gaming arena. Hosts original game shows like Code Breakers, Labyrinth, and Chart Toppers.
- Teen Entertainment: AI avatar Yuna leads exclusive events like the K-Pop Party and Boogie Roller Party. Teens also get dedicated sessions in Luna Park and The Clubhouse.

Leadership Insights
- Steve Leatham, VP Entertainment: “Family entertainment will reach new heights – bigger, bolder and more innovative than ever.”
- Matteo Mancini, Family Entertainment Director: “Every experience has been designed to surprise, inspire and spark imagination.”

Itineraries
MSC World Asia will sail seven-night Mediterranean cruises to Barcelona, Marseille, Messina, Rome (Civitavecchia), Naples, and Valletta, combining exciting destinations with immersive onboard experiences.

This ship is clearly designed to be a family playground at sea, blending technology, creativity, and outdoor adventure.