An Air France exhibition in the heart of Tokyo

The exhibition you’re looking at is a fascinating showcase by Air France in Tokyo. It’s called “Air France, elegance is a journey” and is being held on 19–20 March 2026 at the Yodobashi J6 building in Harajuku. The event is free but requires prior booking.

Highlights of the exhibition:
- Launch of the new La Première suites: Air France is unveiling its redesigned luxury cabin for the Paris–Tokyo route.
- Immersive scenography: Five alcoves echoing the suite’s five windows, each offering a themed escape into French travel culture.
- Heritage pieces: Historic uniforms by Dior, Balenciaga, and Lacroix; tableware and travel accessories; Concorde memorabilia designed by Andrée Putman.
- Fashion artistry: Iconic dresses created for Air France branding and anniversaries, including designs by Rabih Kayrouz and Xavier Ronze.
- Visual storytelling: Screenings of Air France’s advertising films and the documentary Inside the Dream – Air France La Première, available in Japan on Amazon Prime.

Context:
This exhibition coincides with the rollout of the new La Première suites on daily flights between Paris–Charles de Gaulle and Tokyo–Haneda starting March 2026. The suite is modular, with a seat and day bed that converts into a full two‑meter bed, offering privacy with floor‑to‑ceiling curtains.

It’s not just a product launch—it’s a cultural event blending aviation, French design, and lifestyle in one immersive experience