Kenya Airways and TUI Airline Holidays Launch KQ Holidays to Position Africa as a Premier Year Round Destination

Kenya Airways (KQ), Kenya’s national carrier, has partnered with European based TUI Airline Holidays, part of the global TUI Group, to relaunch KQ Holidays. The new platform offers travellers a seamless, end to end booking experience, combining Kenya Airways’ extensive global network with TUI’s established expertise in curated holiday solutions.

Kenya Airways & TUI Airline Holidays Partnership
- Launch date: 2 March 2026
- Initiative: Relaunch of KQ Holidays, a joint platform by Kenya Airways and TUI Airline Holidays (part of the global TUI Group).
- Purpose: Position Kenya and Africa as vibrant, year-round leisure destinations.

Key Features of KQ Holidays
- Seamless booking: End-to-end travel packages combining flights, hotels, transfers, and curated local experiences.
- Stopover option: Passengers transiting through Nairobi can add short stays to explore Kenya’s attractions before continuing to their final destination.
- Personalization: Tailor-made packages reflecting individual interests, with real-time inventory management powered by TUI’s technology.
- Sustainability focus: Emphasis on authentic local engagement, supporting communities, and promoting sustainable tourism.

Strategic Impact
- Enhances customer choice and value beyond flights.
- Strengthens Kenya Airways’ brand as a gateway to Africa.
- Expands TUI’s expertise into the African market, broadening reach and revenue opportunities.

This partnership is designed to make Africa more accessible and appealing to global travelers while ensuring tourism growth benefits local economies.