Agoda Reveals Top 10 Warm-Weather Winter Escapes for Taiwanese Travelers, with Okinawa Leading the List

As cold fronts roll in one after another, Taiwanese travelers’ getaway plans are shifting south in search of sunshine. Digital travel platform Agoda observed accommodation search trends for early-year trips (Jan–Feb) and found that warm-weather escapes have become the go-to travel mindset.

Top 10 Warm-Weather Winter Destinations (Jan–Feb 2026)
1. Okinawa Main Island – remains the #1 choice for sun and sea.
2. Bangkok
3. Singapore
4. Chiang Mai
5. Ho Chi Minh City
6. Pattaya
7. Bali
8. Phu Quoc Island
9. Kuala Lumpur
10. Da Nang

Travel Trends
- Short-haul escapes dominate: Taiwanese travelers prefer quick getaways rather than long “moving-house” holidays.
- Convenience matters: Destinations with easy access, good food, and shopping are favored.
- Vietnam rising:
- Ho Chi Minh City saw +64% growth in searches.
- Da Nang (+25%) and Hanoi (+15%) also gained traction, highlighting Vietnam’s growing appeal.
- Okinawa strong: Searches up +51%, reinforcing its popularity as a nearby island retreat.

Agoda’s Perspective
- Taiwanese travelers seek warmth, flexibility, and value at the start of the year.
- Food experiences, cultural touches, and efficient relaxation are key motivators.
- Agoda positions itself as a one-stop platform with 6M+ properties, 130K+ flight routes, and 300K+ activities, making it easy to tailor trips by budget and style.

This shows a clear shift: Taiwanese travelers are turning winter into “mini-summer breaks,” with Vietnam emerging as a major new hotspot alongside perennial favorites like Okinawa and Thailand.