Agoda and China Airlines Enhance Travel Rewards with New Hotel Booking Platform, StayMiles

Digital travel platform Agoda, through its strategic partnerships arm Rocket Travel by Agoda, has teamed up with China Airlines, a Taiwan-based carrier, to launch a new hotel booking platform. The new StayMiles platform enables China Airlines members and customers to book hotels globally and seamlessly earn and redeem miles, enhancing their travel rewards experience.

Launch:
Agoda (via its Rocket Travel arm) and China Airlines have introduced StayMiles, a new hotel booking platform.

Functionality:
- Members can book hotels worldwide and seamlessly earn or redeem miles.
- Integrated with flight services for a unified travel rewards experience.

Key Benefits:
- Earning: Up to 10,000 miles per night on local stays and weekend getaways.
- Redeeming: Hotel stays starting from 1,000 miles, with a flexible slider tool for partial redemptions.
- Access to 600,000+ hotels globally across Asia, North America, Canada, and Europe.

Management:
Rocket Travel by Agoda oversees the full customer journey — from search and booking to service.

Strategic Aim:
Strengthens China Airlines’ loyalty program by expanding beyond flights into hotels, boosting engagement and value.

Leadership Statement:
Damien Pfirsch (Agoda CCO) called it a milestone in evolving travel loyalty into more integrated and rewarding experiences.

This move positions China Airlines to compete more directly with airlines that already offer robust hotel booking and rewards integration, while Agoda gains deeper penetration into airline loyalty ecosystems.