Series by Marriott has officially made its global debut in India, marking a major milestone for Marriott International’s expansion strategy. Here’s a detailed breakdown of what this launch means: Key Highlights - Global Debut in India: Series by Marriott is Marriott’s newest collection brand, designed to celebrate regional character while maintaining the trusted consistency of Marriott’s global standards. - Partnership: The launch is in collaboration with Concept Hospitality Private Limited (CHPL), whose flagship brand is The Fern Hotels & Resorts. - Scale of Launch: - 26 hotels across 23 cities in India. - Over 1,900 rooms added to Marriott’s portfolio. - Target Audience: Focused on “global domestic” travelers—those seeking dependable, affordable stays with locally relevant experiences. Destinations Covered Some of the key cities and resorts include: - Ahmedabad, Bengaluru, Mumbai, Pune, Jaipur, Kochi, Vadodara, Rajkot, Solapur - Leisure destinations like Jim Corbett, Mussoorie, Daman, Saputara, Dharampur, Jambughoda Unique Features - Eco-sensitive hospitality: Properties emphasize sustainability and regional charm. - Guest-centric touches: - Grab n Go Breakfast for early departures - Single Lady Traveller Recognition amenities - Evening Delight turndown service with local treats - Lamp Lighting Ceremony at dusk - Healthy Sleep Rituals with almonds, raisins, and cumin-infused water Strategic Importance - India’s vibrant domestic travel market makes it the ideal launchpad. - Marriott plans over 100 launches in the coming year under Series by Marriott. - All properties participate in Marriott Bonvoy, allowing guests to earn and redeem points globally. Hotels List - The Fern Residency Ahmedabad, Subhash Bridge, Series by Marriott – Ahmedabad (69 rooms) - The Fern Residency Bengaluru, Seshadripuram, Series by Marriott – Bengaluru (79 rooms) - The Fern Residency Bhiwandi-Pimplas, Series by Marriott – Bhiwandi (79 rooms) - The Fern Residency Bodhgaya, Series by Marriott – Bodhgaya (63 rooms) - The Fern Seaside Luxurious Tent Resort Daman, Series by Marriott Hotel – Daman (31 rooms) - The Fern Samali Resort Dapoli, Series by Marriott – Dapoli (38 rooms) - The Fern Surya Resort Dharampur, Kasauli Hills, Series by Marriott – Dharampur (41 rooms) - The Fern Sardar Sarovar Resort Ekta Nagar, Series by Marriott – Ekta Nagar (169 rooms) - The Fern Residency Gandhinagar, Series by Marriott – Gandhinagar (75 rooms) - - The Fern Heaven on The Hills Hatgad - Saputara, Series by Marriott – Hatgad (68 rooms) - The Fern Jaipur, Series by Marriott – Jaipur (85 rooms) - Bhanu The Fern Forest Resort & Spa Jambughoda, Series by Marriott – Jambughoda (91 rooms) - The Fern Residency Jamnagar, Series by Marriott – Jamnagar (49 rooms) - Debu's The Fern Resort & Spa Jim Corbett, Series by Marriott – Jim Corbett (81 rooms) - The Fern Kochi, Series by Marriott – Kochi (92 rooms) - The Fern Kolhapur, Series by Marriott – Kolhapur (93 rooms) - The Fern Mumbai, Goregaon, Series by Marriott – Mumbai (94 rooms) - The Fern Residency Mumbai, Mira Road, Series by Marriott – Mumbai (70 rooms) - The Fern Brentwood Resort Mussoorie, Series by Marriott – Mussoorie (72 rooms) - Amanora The Fern Pune, Series by Marriott – Pune (48 rooms) - E-Square The Fern Pune, Series by Marriott – Pune (55 rooms) - The Fern Residency Pune, Woodland, Series by Marriott – Pune (87 rooms) - The Fern Residency Rajkot, Series by Marriott Hotel – Rajkot (69 rooms) - The Fern Residency Solapur, Series by Marriott – Solapur (54 rooms) - The Fern Vishranta Resort Kamrej-Surat, Series by Marriott – Surat (89 rooms) - The Fern Vadodara, Series by Marriott – Vadodara (72 rooms) In short: Series by Marriott is blending regional authenticity with global reliability, starting with India as its flagship market.
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