TAT Launches 'Travel Green Thailand' Website to Inspire Meaningful, Sustainable Travel Experiences

The Tourism Authority of Thailand (TAT) has unveiled TravelGreenThailand.com, a new digital platform inviting travelers to discover Thailand through a sustainable lens.

Purpose of the Website
- TravelGreenThailand.com is designed to help visitors explore Thailand through a sustainable lens.
- Promotes eco‑friendly destinations, community‑based tourism programs, and practical tips for responsible travel.
- Encourages travelers to reduce single‑use plastics, support local artisans, and engage in conservation activities.

Key Features
- Curated itineraries highlighting organic farm stays, mangrove restoration projects, and cultural immersion.
- Certified green accommodations for eco‑conscious stays.
- Planning tools to make sustainable travel easier and more accessible.

Strategic Context
- Launch follows Thailand hosting the Tourism Cares Global Meaningful Travel Summit in September 2025.
- Reinforces Thailand’s national vision for “Meaningful Travel”—connecting visitors deeply with heritage, people, and landscapes.
- Developed by TAT’s Los Angeles Office, showcasing Thailand’s commitment to environmental stewardship, community resilience, and cultural preservation.

Leadership Statement
Pornpan Instratat, Director of TAT Los Angeles Office, emphasized:
> “Sustainability is not a trend—it’s Thailand’s way forward. With TravelGreenThailand.com, we’re inviting travelers and partners to reimagine tourism that honors local culture, protects nature, and supports communities.”

This initiative positions Thailand as a global leader in responsible tourism, blending natural beauty with cultural authenticity.