Minor Hotels has released its Travel Trends Report for 2026, highlighting a strong sense of optimism among global travelers and a growing desire for meaningful connections. Key Insights from the Report - Optimism in Travel: Despite global uncertainties, travelers are showing renewed confidence and enthusiasm for exploring new destinations. - Search for Connection: A major theme is the desire for deeper connections—whether with local cultures, communities, or fellow travelers. - Experience-Driven Journeys: Guests are prioritizing immersive experiences over traditional sightseeing, with wellness, sustainability, and authenticity at the forefront. - Blended Travel: The rise of “bleisure” (business + leisure) continues, with travelers extending work trips into personal getaways. - Sustainability Focus: Eco-conscious choices are shaping travel decisions, from selecting green-certified hotels to engaging in low-impact activities. Minor Hotels Context - Operates 640+ properties across 59 countries, including brands like Anantara, Avani, Tivoli, NH Collection, and Oaks. - Strong emphasis on wellness, cultural immersion, and sustainability across its portfolio. - Unified loyalty program Minor DISCOVERY, part of the Global Hotel Alliance, connects travelers to experiences worldwide. Why It Matters This report positions Minor Hotels as a thought leader in hospitality, showing how guest expectations are evolving toward connection, authenticity, and responsible travel. It also signals opportunities for destinations and hotel operators to adapt to these shifting priorities.
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