Accor, a global leader in hospitality, announces the transition of SO/ Berlin Das Stue to Sofitel Berlin Das Stue, further strengthening Sofitel's presence in Germany and reinforcing the brand's growth in Europe's leading cultural capitals.
Property & Heritage
- Located at the edge of Tiergarten Park, overlooking the Berlin Zoological Garden.
- Housed in a 1930s neoclassical building, originally the Royal Danish Embassy.
- “Das Stue” means living room in Danish, reflecting its diplomatic origins.
Transition to Sofitel (Q1 2027)
- The 78-room boutique hotel will join Sofitel’s portfolio, blending French art de vivre with its distinctive heritage.
- Enhancements planned: upgraded guestrooms, refreshed public spaces, reimagined lobby, and Sofitel-standard bedding and furnishings.
- Dining and wellness offerings include an indoor pool, spa, fitness facilities, and signature Sofitel culinary experiences.
Strategic Significance
- Strengthens Sofitel’s presence in Europe’s cultural capitals, alongside upcoming openings like Sofitel Dublin (2027).
- Germany is a core market for Accor, with nearly 300 hotels and 43,000 rooms, plus ~30 projects in development.
- Sofitel Berlin Das Stue will embody a dialogue between Danish heritage, contemporary design, and Berlin’s cultural energy.
Leadership Perspective
Maud Bailly, CEO of Sofitel, Sofitel Legend, MGallery & Emblems:
“Berlin is one of Europe’s most vibrant cultural capitals… Sofitel Berlin Das Stue perfectly embodies this balance. We are delighted to welcome this iconic address to our portfolio.”
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