The launch of Bharat Taxi in Rajasthan is a landmark moment in India’s cooperative movement, extending the “Sahakar Se Samriddhi” vision into the mobility sector.
What Bharat Taxi Brings
- Sarathi as owner: Drivers are not just service providers but shareholders in the cooperative, entitled to representation and profit-sharing.
- Direct earnings: Trip payments go straight into Sarathi accounts, ensuring transparency and dignity.
- Insurance cover: ₹5 lakh accident insurance for every Sarathi.
- Scale so far:
- 8 lakh registered Sarathis nationwide
- 41 lakh registered customers
- 11,000 trips daily
- ₹77 crore deposited directly into Sarathi accounts
Rajasthan’s Role
- Historic cooperative legacy: from the Deeg society (1904) to the Rajasthan State Cooperative Bank (1953).
- Today: 42,000 cooperative societies with 1.35 crore members.
- Bharat Taxi in Jaipur already has 30,000 Sarathis and 7 lakh customers, completing thousands of trips daily.
- Integration with Jaipur Metro, Rajasthan Police, Saras, and Jaipur Municipal Corporation ensures seamless coordination with public services.
Strategic Impact
- Employment & dignity: Creates local jobs with ownership, reducing migration.
- Tourism boost: Provides safe last-mile connectivity to forts, palaces, lakes, sanctuaries, and desert destinations.
- National expansion: After Delhi, Gujarat, Maharashtra, and now Rajasthan, Bharat Taxi aims to reach 500 cities across India.
- Digital transformation: Builds on PACS computerisation and cooperative diversification into agriculture, dairy, exports, and now transport.
Why It Matters
Bharat Taxi is more than a ride-hailing platform — it’s a cooperative-based mobility revolution. By giving drivers ownership and dignity, it challenges private aggregator models and sets a precedent for inclusive, community-driven transport systems.
This initiative could become a global example of cooperative-based digital mobility, especially as India prepares for major events like Expo 2030 and the FIFA World Cup 2034.
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