Lemon Tree Hotels expands Northeast footprint with the signing of Lemon Tree Hotel, Jorhat in Assam

Lemon Tree Hotels Limited, one of India’s leading hospitality companies, today announced the signing of Lemon Tree Hotel, Jorhat in Assam. The property will be managed by Carnation Hotels Private Limited, a wholly owned subsidiary of Lemon Tree Hotels Limited.

Expansion into Jorhat, Assam
- New Property: Lemon Tree Hotel, Jorhat (managed by Carnation Hotels Pvt. Ltd.).
- Scale: 70 rooms with restaurant, banquet hall, meeting room, pool, spa, and fitness centre.
- Market Entry: First hotel in Jorhat, expanding Lemon Tree’s footprint in Assam to 7 properties (1 operational, 6 under development).

Location Significance
- Jorhat is known as the Tea Capital of the World, home to 135+ tea estates and the Tocklai Tea Research Institute.
- Serves as gateway to Majuli, the world’s largest river island and a cultural hub.
- Strong mix of heritage, tea industry, and tourism makes it a rising destination in Northeast India.

Strategic Intent
- Strengthening presence in high-growth regional markets.
- Targeting both business travellers (tea industry professionals, corporates) and leisure guests exploring Assam’s culture and nature.
- Reinforces Lemon Tree’s commitment to Northeast India.

Connectivity
- Jorhat Airport: ~6 km away.
- Railway Station: ~2.5 km away.
- Well connected by road to other parts of Assam and Northeast India.

This move positions Lemon Tree to capture demand in a culturally rich, economically significant city while diversifying its portfolio in the Northeast.