Banyan Group unveils Vietnam For Every Season; Invites Travellers to Discover Vietnam Through Every Season

Banyan Group’s “Vietnam For Every Season” campaign is a beautifully curated showcase of the country’s landscapes, traditions, and rhythms throughout the year

Lotus Season at Lang Co (July–September)
Guests at Angsana Lang Co and Banyan Tree Lang Co can witness the lotus bloom across tranquil lagoons, symbolizing purity and resilience.

Golden Harvest at Mu Cang Chai (October–December)
Rice terraces turn golden during harvest, accompanied by the bloom of To Day flowers. At Garrya Mu Cang Chai, travelers connect with the H’Mong community and its traditions.

Southern Coastline at Ho Tram (January–March)
Warm winter coastal escapes at Angsana Ho Tram and Dhawa Ho Tram, just two hours from Ho Chi Minh City, offering vibrant seaside activities.

Island Living at Quan Lan (April–June)
Pristine beaches and crystal waters define summer at Angsana Quan Lan, where relaxation and wellbeing meet authentic island life.

Strategic Vision
- Rooted in Banyan Group’s philosophy of meaningful, place-based travel, the campaign emphasizes authentic connections with local environments and communities.
- Reflects the Group’s expanding footprint in Vietnam: six properties across the north, central, and south, with upcoming openings in Da Nang and a second Garrya property.
- Globally, Banyan Group operates 100 hotels and resorts in 20+ destinations, supported by its withBanyan guest recognition program.

This initiative positions Vietnam as a year-round destination, encouraging travelers to return for new stories and seasonal experiences.