IHG Hotels and Resorts brings Crowne Plaza to Vienna

IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies, announces the signing of Crowne Plaza Vienna, bringing the Crowne Plaza brand back to Austria.

Key Highlights
- Brand Return to Austria: IHG Hotels & Resorts is reintroducing the Crowne Plaza brand to Austria, in partnership with FEURING Asset Management GmbH.
- Opening Timeline: Expected in Q3 2026.
- Design Vision: Planned by David Chipperfield, Pritzker Prize-winning architect, with inspiration from the Austrian National Library.

Location
- Situated in Vienna’s Margareten district, a vibrant area undergoing urban revival.
- Conveniently positioned between the Opera House and Schönbrunn Palace, with access to the Margaretengürtel underground station.

Sustainability & Facilities
- Certified with EU Eco-Label and Austrian Environment Label.
- 195 guestrooms (including 22 suites, top-floor suites with panoramic city views).
- Five meeting rooms with natural daylight for up to 140 delegates.
- Underground car park with e-charging facilities.
- Restaurant & bar inspired by Austrian cuisine, plus a rooftop fitness terrace and wellness area.

Market Context
- Vienna recorded 20 million overnight stays in 2025, its strongest tourism year ever.
- Crowne Plaza Vienna will strengthen IHG’s footprint to 20 hotels in Austria and 11 in Vienna.

Strategic Significance
- Aligns with Crowne Plaza’s refreshed focus on blended travel (work + leisure), purposeful gatherings, and crafted connections.
- Reinforces IHG’s growth momentum in Europe, with 94 open Crowne Plaza properties and 22 more in the pipeline.

This project positions Crowne Plaza Vienna as a premium hub for business and leisure travelers, blending cultural depth, sustainable design, and modern hospitality.