Booking.com Travel Proud Research Reveals 46% of Indian LGBTQ+ Travellers Conceal Their Identity When Travelling

The Booking.com Travel Proud Research Report you’re reading is a powerful snapshot of how Indian LGBTQ+ travellers are navigating both opportunity and risk in today’s travel landscape.

Trade-offs for safety:
Many Indian LGBTQ+ travellers conceal aspects of their identity to avoid negative experiences. Only 31% are “out” while travelling, compared to 60% who are out to close friends.

Precautions rising:
66% take more precautions than before — from deleting dating apps before border crossings to using VPNs and burner phones. Trans travellers report the highest levels of anxiety.

Positive experiences:
Despite challenges, 94% of Indian LGBTQ+ travellers reported positive identity-related travel moments in the past year — like staff using correct pronouns, visible pride symbols, or inclusive facilities.

AI as a safe ally:
88% used AI to plan trips last year, with nearly half trusting AI for objective, non-judgmental advice. Many feel safer asking AI about sensitive local LGBTQ+ topics than asking humans.

Travel Proud program impact:
Over 142,000 properties worldwide have completed inclusivity training, and travellers can now filter for LGBTQ+ friendly stays in 20,000+ destinations.

Why It Matters
This research underscores the dual reality: while acceptance is improving (74% believe so), many travellers still feel compelled to hide parts of themselves. The growing reliance on AI tools shows how technology can bridge gaps in safety and confidence, offering discreet reassurance and tailored guidance.

It’s a reminder that inclusivity in travel isn’t just about marketing — it’s about embedding safety, recognition, and dignity into every touchpoint.