Hilton Expands its Portfolio in Makkah with the Opening of Two New Hotels

Hilton has expanded its presence in Makkah with the opening of two new hotels: DoubleTree by Hilton Makkah Aziziyah and Wirgan Al Noor, Tapestry Collection by Hilton. This nearly doubles Hilton’s footprint in the Holy City, catering to millions of pilgrims and travelers each year.

1. DoubleTree by Hilton Makkah Aziziyah
- Location: Al Aziziyah district, within easy reach of Masjid al-Haram.
- Brand Signature: Known for its warm hospitality and signature DoubleTree chocolate chip cookie welcome.
- Target Guests: Pilgrims and leisure travelers seeking comfort close to holy sites.

2. Wirgan Al Noor, Tapestry Collection by Hilton
- Significance: - First Tapestry Collection by Hilton property in Makkah.
- Largest Tapestry Collection hotel worldwide.
- Capacity: 1,386 guest rooms and suites.
- Ownership: Both properties are owned by Wirgan Hospitality.
- Style: Boutique-inspired, offering a blend of local character and Hilton’s global standards.

Strategic Importance
- Expansion Scale: Hilton’s portfolio in Makkah has nearly doubled with these openings.
- Pilgrimage Focus: Strengthens Hilton’s ability to serve millions of pilgrims visiting for Hajj and Umrah.
- Market Differentiation: By introducing the Tapestry Collection, Hilton diversifies its offerings beyond traditional hotel formats.

Benefits for Travelers
- Choice & Variety: Guests can select between the upscale comfort of DoubleTree and the boutique-style experience of Tapestry Collection.
- Accessibility: Both hotels are strategically located to provide convenient access to Makkah’s holy sites.
- Capacity Boost: The large room inventory at Wirgan Al Noor helps meet peak demand during pilgrimage seasons.

✅ In summary: Hilton’s opening of DoubleTree by Hilton Makkah Aziziyah and Wirgan Al Noor, Tapestry Collection by Hilton marks a major milestone in its Middle East expansion, offering pilgrims and travelers more choice, comfort, and capacity in the Holy City.