HKTB 'Cathay International Chinese New Year Night Parade' Kicks Off Year of the Horse Celebrations

Chinese New Year is traditionally Hong Kong’s grand festival, featuring a series of vibrant and diverse activities, including Chinese New Year flower markets, prayers at Wong Tai Sin Temple and Che Kung Temple, the night parade, Victoria Harbour fireworks and the Year of the Horse Raceday.

Event Overview
- Theme: “Everywhere A Wish” – celebrating the Year of the Horse.
- Signature Parade: The iconic Chinese New Year Night Parade returns with dazzling floats, illuminated performances, and cultural showcases across Hong Kong.
- Press Conference: Held on 27 January 2026, attended by HKTB Chairman Dr. Peter Lam, Cathay’s Chief Customer & Commercial Officer Ms. Lavinia Lau, and representatives of sponsors and supporting organizations.

Highlights
- Citywide Festive Line-up: Beyond the parade, Hong Kong will host a series of festive activities, cultural programs, and entertainment events throughout the city.
- Global Broadcast: HKTB will provide a satellite live feed, allowing international audiences to join the celebrations.
- Partnership with Cathay: Reinforces Cathay’s role as a cultural ambassador, connecting Hong Kong’s traditions with global travelers.

Big Picture
The Night Parade is more than a local celebration—it’s a tourism showcase positioning Hong Kong as a global destination for cultural festivities, blending tradition with modern spectacle.

Source: GlobeNewswire