Hyatt Finishes 2025 with Highest Number of U.S. Room Signings in Five Years, Record Global Pipeline of 148,000 Rooms

Hyatt Hotels Corporation closed 2025 with record-breaking growth, achieving its highest number of U.S. room signings in five years and reaching a global pipeline of approximately 148,000 rooms.

Key Highlights
- Record Pipeline: ~148,000 rooms worldwide, representing about 40% of Hyatt’s total room base.
- Pipeline Growth: Up 7% compared to 2024, fueled by strong owner and developer interest.
- U.S. Expansion: Signings increased 30% year-over-year, with half in new markets. Over 80% of U.S. deals are new builds, showing long-term confidence.

Asia Pacific Momentum:
- Greater China pipeline grew 50%.
- India signings surged nearly 90%.
- Indonesia up 46%.
- Vietnam added six Wink hotels to Unscripted by Hyatt, with another planned for 2027.

Brand Portfolio Growth
- Luxury Portfolio: Over 10,000 rooms in pipeline (Park Hyatt, Alila, Miraval, The Unbound Collection).
- Upcoming openings: Park Hyatt Taormina (Italy, 2028), Park Hyatt Sapporo (Japan, 2029), Hotel NEI Nara (Japan, 2030).
- Lifestyle Portfolio: Accelerated by acquisition of Standard International.
- Openings: Andaz Lisbon (2026), The Standard Mexico City (2026), Thompson Rome (2026).
- Inclusive Collection: Expanding luxury all-inclusive resorts in Caribbean, Latin America, Europe, and new markets like Saudi Arabia.
- Openings: Hyatt Vivid Punta Cana (2026), Secrets Macao Beach Punta Cana (2026), Zoëtry Cap Cana (2026).
- Classics Portfolio: Growth in Asia Pacific with nearly 6,000 new rooms signed.
- Openings: Hyatt Regency Mazagan (Morocco, 2026), Hyatt Centric Podgorica (Montenegro, 2027).
- Essentials Portfolio: New brands (Unscripted by Hyatt, Hyatt Select, Hyatt Studios) made up 65% of new U.S. deals in 2025.

Why It Matters
- For Owners: Hyatt’s insights-led, brand-focused strategy is resonating, driving confidence in new builds and conversions.
- For Guests: Expanded choice across luxury, lifestyle, and all-inclusive segments, backed by the World of Hyatt loyalty program (63M+ members).
- For Hyatt: Reinforces its position as one of the fastest-growing global hospitality companies.

Hyatt’s CEO Mark Hoplamazian emphasized that 2025 was a milestone year, with growth driven by data insights, loyalty member spend, and owner trust in Hyatt’s performance model.