A Sweeter Stay: Moxy Hotels Launches Sweet Moxy Fest

Moxy Hotels has launched the “Sweet Moxy Fest” campaign in Greater China, blending candy-inspired fun with its signature playful hospitality.

Campaign Overview
- Collaboration: Partnering with creative candy brand Amos.
- Scope: Rolled out across 10 Moxy Hotels in Shanghai, Suzhou, Ningbo, Chongqing, and Shenzhen.
- Timing: Kicking off the New Year 2026 with a sweet, social twist.

Limited-Edition Candy Cocktails
Guests can redeem one of three festive drinks with a special Moxy Coin at check-in:
- Wish Come True → Orange Gummies, bright and juicy.
- Rising Higher → Building-Block Gummies, creamy and layered.
- Abundance Always → 3D Goldfish Gummies, playful and refreshing.

Interactive Lobby Experiences
- Lucky Wheel: Spin for challenges or gifts.
- Candy Claw: Grab Amos treats or themed merchandise (select hotels).
- Sugar Boost Station: Self-serve candy refills anytime.
- Candy Vibe Décor: Plush toys and themed setups perfect for photo moments.

Why It Matters
- For Guests: A stay that feels personal, playful, and Instagram-worthy.
- For Moxy: Reinforces its “Play On #atthemoxy” brand DNA—nontraditional, social, and stylish.
- For Marriott Bonvoy Members: Exclusive perks and experiences tied to the campaign.

About Amos
- Founded in 1998, Amos is a global confectionery innovator, famous for 3D gummies and creative candy concepts.
- Present in 80+ countries, it’s a trendsetter in China’s candy industry and beyond.

This campaign positions Moxy as more than just a hotel—it’s a social playground infused with sweetness and energy.