Coca-Cola Brings the Iconic FIFA World Cup™ Trophy to India After 12 Years

The original FIFA World Cup™ Trophy has arrived in India as part of the FIFA World Cup™ Trophy Tour by Coca-Cola.

Event Overview
- The original FIFA World Cup™ Trophy has arrived in India as part of the FIFA World Cup Trophy Tour by Coca-Cola.
- This marks its return after 12 years, ahead of the FIFA World Cup 2026™.
- The unveiling took place at the Taj Mahal Hotel, Delhi, following a FIFA Charter landing.

Dignitaries Present
- Dr Mansukh Mandaviya, Union Minister of Youth Affairs and Sports.
- Gilberto Silva, Brazilian World Cup winner and FIFA legend.
- Boria Majumdar, sports historian and writer.
- Coca-Cola leadership: Sanket Ray (President, India & Southwest Asia), Greishma Singh (VP, Marketing), and Devyani Rana (VP, Public Affairs & Sustainability).

Significance
- India aims to be among the world’s top five sporting nations by 2047, with sports as a pillar of nation-building.
- Coca-Cola has been a FIFA partner for over 50 years, sponsoring the World Cup since 1978.
- The Trophy Tour will visit 30 countries, 75 stops, and span 150 days globally.

Trophy Facts
- Made of 18-carat solid gold, weighing 6.175 kg.
- Current design dates back to 1974, depicting two human figures holding the globe.

Community Initiative
- Coca-Cola India integrated its #MaidaanSaaf initiative into the Trophy Tour.
- Includes staffed recycling stations, trained volunteers, and structured waste management at public events.

This visit is not just about football—it’s about heritage, sustainability, and India’s sporting aspirations.