Saudia Champions Sports Tourism and Strengthens Ties with India through the Saudi Pro League Experience

Saudia Airlines has announced a major initiative to promote sports tourism and deepen cultural ties with India through the Saudi Pro League (SPL) Experience.

Invitation to Indian Talent:
Saudia extended an exclusive invitation to Payal Ramesh Basude, a young Indian goalkeeper who has represented India internationally.

Immersive SPL Experience:
- Payal attended a high-profile SPL match in Jeddah between Al Nassr and Al Ittihad, featuring global stars like Cristiano Ronaldo and Karim Benzema.
- She explored Jeddah’s cultural landmarks including Historic Al-Balad, Jeddah Corniche, Red Sea Mall, Museum of Islamic Arts, and the Jeddah Yacht Club.

Saudi Pro League Growth:
- SPL now hosts 18 competitive clubs such as Al-Hilal, Al-Ittihad, Al-Nassr, and Al-Ahli.
- Saudi clubs have achieved global recognition, with Al-Hilal defeating Manchester City in the FIFA Club World Cup and Al-Ahli winning the 2025 AFC Champions League.

Saudia’s Broader Sports Commitment:
- Beyond football, Saudia supports Formula E, The Saudi Cup (equestrian), boxing championships, E-World Cup, and Riyadh Season (multi-sport & entertainment festival).
- These initiatives align with Saudi Arabia’s Vision 2030, which aims to diversify the economy, boost tourism, and establish the Kingdom as a global sports hub.

Cultural Exchange & Inspiration:
Saudia emphasizes that such collaborations inspire young athletes, especially women, while promoting dialogue and shared passions across nations.

Why It Matters
This initiative positions Saudia not just as an airline, but as a cultural ambassador—connecting India and Saudi Arabia through sports, tourism, and innovation. It highlights how airlines can play a role in global diplomacy and youth empowerment.