Sterling Holiday Resorts Sees Strong Uptake for Its Lazy Winter Getaway as North India Travel Demand Rises

North India’s winter travel season has started strong, with Sterling Holiday Resorts seeing a sharp rise in enquiries for its 'Lazy Winter Getaway' at Kufri and Manali.

Context
- Region: North India (Himachal Pradesh hill stations like Kufri and Manali).
- Season: Winter 2025–26.
- Trend: Strong rise in enquiries and bookings for short, slow-paced winter breaks.

Key Highlights of the Lazy Winter Getaway
- Designed for unhurried stays with indulgent touches.
- Amenities include:
- Centrally heated rooms.
- Flexible meal timings.
- Couple spa sessions.
- In-room tea/coffee setups for cosy evenings.
- Target audience: Couples, families, and working professionals seeking cleaner air, scenic winter landscapes, and a break from urban pollution.

Drivers of Demand
- Improved road access in Himachal Pradesh post-Diwali.
- Social media influence: Frost-covered landscapes, snowfall reels, and winter travel content boosting interest.
- Environmental appeal: Better AQI and clearer skies compared to major cities.
- Seasonal timing: Strong December bookings expected to hold through early January.

Sterling’s Perspective
- Harinath M, Senior VP (Marketing):
> “Guests are looking for experiences that let them enjoy winter in a more thoughtful way. The Lazy Winter Getaway reflects these preferences, balancing simplicity with indulgence.”

Impact
- Reinforces Himachal Pradesh’s tourism revival after a slow summer/monsoon season.
- Positions Sterling Resorts as a leader in seasonal, experience-driven tourism.
- Supports the broader trend of eco-conscious, short-stay travel in India’s hill stations.