Annual Matador Network Travel Awards Recognize 10 Top Destinations Worldwide

The 2025 Matador Network Travel Awards have just been announced, highlighting ten standout destinations and airlines across the globe. These awards are chosen partly by Matador’s in-house travel experts and partly by reader votes, making them a blend of professional insight and traveler passion.

Expert Picks
- Next Big Destination:
Estonia – gaining recognition with better flight connections and sustainable tourism progress.
- Best Adventure Destination:
Oaxaca, Mexico – from mountain biking in the Sierra Norte to surfing the Pacific coast.
- Best Sustainable Destination:
Madeira, Portugal – a model of climate-aware tourism.
- Best Wellness Destination:
Türkiye – hammams, thermal baths, and slow seaside living.
- Best Wildlife Destination (new category):
Baja California – desert mountains meet two oceans, creating a unique wildlife corridor.
- Best Airline:
Qatar Airways – praised for delivering exceptional travel experiences.

Readers’ Choice
- Next Big Destination:
Albania – wild mountain landscapes and affordable coastal scenery.
- Best Adventure Destination:
Patagonia, Argentina – trekking, ice hikes, whale watching, and epic road trips.
- Best Sustainable Destination:
Costa Rica – continuing its reputation for eco-conscious travel.
- Best Wellness Destination:
Rotorua, New Zealand – geothermal wonders like geysers and hot springs.
- Best Wildlife Destination:
Nairobi National Park, Kenya – safari wildlife just minutes from downtown Nairobi.
- Best Airline:
Emirates – beloved by travelers for comfort and service.

Why It Matters
These awards spotlight destinations that balance adventure, sustainability, wellness, and accessibility. They’re essentially a curated travel wishlist for 2026, whether you’re planning a single big trip or multiple explorations.