Travel Biju John | November 04, 2026

ixigo strengthens its OTA market position as per VIDEC report: 2nd Largest and Fastest Growing OTA in India

ixigo Group strengthened its position as India’s second-largest Online Travel Agency (OTA) by Gross Booking Value (GBV) in FY26. According to VIDEC’s India Travel Market Opportunity Study FY23–FY28, ixigo recorded a 11% OTA market share, up from 9.9% in FY25. Group GBV grew to ₹18,690 crore in FY26, from ₹14,970 crore in FY25 (~25% YoY growth).

Leadership in Rail Bookings
- Retained its position as the largest OTA rail booking platform through ixigo Trains and ConfirmTkt.
- OTA rail market share increased to 63.5% in FY26, up from 60.4% in FY25.
- Rail GBV rose to ₹8,280 crore from ₹7,410 crore.

Growth in Air Travel
- Identified as India’s fastest-growing air OTA for the second consecutive year.
- Ranked as India’s third-largest air OTA.
- OTA air market share increased to 8.3%, up from 6.7% in FY25.
- Air GBV grew to ₹7,510 crore from ₹5,650 crore.

Strong Position in Bus Travel
- AbhiBus, part of ixigo Group, remained the second-largest OTA intercity bus platform in India.
- Market share increased to 15.1% from 13.8% in FY25.
- Bus GBV reached ₹2,620 crore, up from ₹1,800 crore, representing 45% YoY growth.

India OTA Market Opportunity
- India’s OTA market reached ₹1.70 lakh crore in FY26, compared to ₹1.51 lakh crore in FY25.
- The report highlights continued growth in online travel bookings across rail, air, bus, and lodging segments.
- The online lodging market is projected to reach ₹81,000 crore by FY28, growing at a 23.6% CAGR from FY23–FY28.

Key Executive Comments
- ixigo’s leadership said growth across rail, air, bus, and hotels reflects strong consumer trust and continued investment in technology and AI-powered travel solutions.
- VIDEC noted ixigo’s continued dominance in rail bookings and rapid expansion across air travel, bus travel, and hotels.

Key Takeaway
- ixigo Group has consolidated its position as India’s second-largest OTA, driven by market leadership in rail, rapid growth in air travel, and a strengthening presence in the bus and hotel booking segments amid the continued expansion of India’s digital travel market.