Lemon Tree Hotels Limited has announced the signing of Keys Select by Lemon Tree Hotels, Bareilly, further strengthening its presence in Uttar Pradesh through a franchise agreement.
Expansion in Uttar Pradesh
- The signing is part of Lemon Tree Hotels' strategy to expand in high-growth regional markets across North India.
- Following this addition, the group will have:
- Eight operational hotels in Uttar Pradesh.
- Eighteen upcoming properties across the state.
Strategic Location
Bareilly is emerging as an important commercial and transportation hub in Uttar Pradesh, supported by:
- Growing industrial and manufacturing activity.
- Its role as a gateway to the Rohilkhand region.
- Strong business, transit, and event-related travel demand.
Hotel Features
The upcoming Keys Select by Lemon Tree Hotels, Bareilly will offer:
- 52 guest rooms
- A multi-cuisine restaurant
- Banquet and conference facilities
- A fitness center
- Modern public and social spaces designed for both business and leisure travelers
Leadership Comment
- Kapil Sharma, Executive Director and CFO of Lemon Tree Hotels, said the signing aligns with the company's strategy of entering high-potential regional markets where demand from business and transit travelers remains strong. He noted that the group's asset-light approach enables efficient expansion while supporting long-term value creation.
Connectivity Advantages
The property will benefit from convenient transport access:
- Approximately 4.9 km from Bareilly Airport (around an 11-minute drive).
- Approximately 12 km from Bareilly Junction Railway Station.
Key Takeaway
The new Keys Select by Lemon Tree Hotels, Bareilly reflects the group's continued focus on expanding its footprint in fast-growing tier-2 and tier-3 cities. The property is expected to cater to increasing demand from corporate travelers, transit passengers, and social events while reinforcing Lemon Tree Hotels' growing presence in Uttar Pradesh.
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