Marriott Bonvoy Aces Australian Open 2027 with Unrivalled Tennis Access and The Chance to Meet Alex Eala
Marriott Bonvoy, the Official Partner of the Australian Open, today unveiled its largest collection of Marriott Bonvoy Moments at the Australian Open to date, giving members more ways to experience one of the world’s most celebrated sporting events.
Australian Open 2027 Packages
- Over 250 Marriott Bonvoy Moments packages available globally.
- Includes exclusive hospitality, behind-the-scenes tours, curated dinners, match tickets, and hotel stays.
- Coveted experiences: tennis clinic with Ash Barty, Women’s Final tickets with lounge access, plus hotel accommodation.
Meet Alex Eala in Melbourne
- October 2026: members can bid or secure with a 1-Point Drop.
- Package includes:
- Meet-and-greet with Alex Eala
- One-night stay at a Marriott Bonvoy hotel
- Access to Australian Open opening-week event
- Welcome kit and merchandise
Summer of Tennis Packages
- 120 packages across Adelaide, Brisbane, Canberra, Hobart, and Perth.
- Available progressively through the end of 2026.
Exclusive Perks for Philippines & Japan
- Sweepstakes for members in both markets.
- Prizes: meet Alex Eala, signed merchandise, Australian Open tickets.
- Taps into strong tennis followings in both countries.
Tennis The World Platform
- Marriott Bonvoy’s global initiative connecting travel with tennis tourism.
- Highlights properties with tennis facilities and integrates access to major tournaments.
- Designed to let members “turn points into memories” through unique sports-driven travel.
Leadership Insight
John Toomey (CCO, Marriott International APEC): “Tennis The World is about opening the door to experiences that bring our members closer to the passions and places they love.”
🔑 Takeaway: Marriott Bonvoy is using tennis as a strategic lifestyle anchor, blending loyalty rewards with exclusive sports access. By linking packages, sweepstakes, and hotel stays, they’re positioning themselves as the go-to hospitality brand for tennis tourism worldwide.
