flydubai Holidays strengthens holiday offering and enhances digital experience amid continued growth
flydubai Holidays strengthens its offering as it expands its destinations and products and prepares to introduce a refreshed digital experience for customers amid continued growth.
Destinations & Products:
Expanded to over 100 destinations and 10,000 hotels, with packages covering Almaty, Baku, Krabi, Maldives, Tbilisi, Yerevan, Zanzibar, Kenya, Tanzania, and Thailand.
Digital Experience:
A revamped platform is coming soon, featuring:
- Improved navigation and content structure
- Greater mobile responsiveness
- Enhanced search and filtering
- Easier booking and holiday management
Stopover in Dubai:
Since March 2026, customers can enjoy exclusive rates on flights, hotels, attractions, and services when choosing a Dubai stopover.
Growth Trends:
Strong demand for Baku, Krabi, and Tivat (season extended until October 23). Bangkok has surged, moving from daily flights in July to triple-daily from November.
Customer Preferences:
Rising interest in fixed-package itineraries, premium hotels, and curated experiences, especially among travelers from the UAE, GCC, and Central Asia.
Leadership Insights
- Sudhir Sreedharan (flydubai): Emphasized choice, flexibility, and convenience supported by a growing network and seamless digital experience.
- Nelson D’souza (flydubai Holidays): Noted demand for city breaks, beach escapes, and cultural getaways, with customers increasingly exploring Eastern Europe and Asia.
This expansion positions flydubai Holidays as a stronger competitor in the regional leisure travel market, blending affordable packages with a premium digital journey.
