FITUR, the International Tourism Trade Fair organised by IFEMA MADRID, is to host a new edition of FITUR LGTB+ 2027, the global benchmark for the promotion, analysis and development of inclusive tourism aimed at the LGBT+ community, which has established itself as one of the most dynamic, profitable and influential segments of the global tourism industry.
Event Overview
- Dates: 20–24 January 2027
- Edition: 17th year of FITUR LGTB+
- Theme: “Connecting people, creating opportunities”
- Organized in collaboration with JN Global Project.
Focus & Impact
- A global benchmark for inclusive tourism aimed at the LGBT+ community.
- Promotes diversity, respect, equality, and inclusion in tourism.
- Serves as a strategic forum for destinations, companies, associations, and professionals.
Market Significance
- According to IGLTA, LGBTQ+ tourism is one of the most dynamic and loyal segments.
- WTTC figures: Over €180 billion annual expenditure, growing at 10.3% per year.
- Destinations embracing inclusion benefit from stronger competitiveness and customer loyalty.
Program Highlights
- B2B meetings to identify trends, share best practices, and generate business opportunities.
- Analysis of new consumer trends, travel experiences, and management models tailored to inclusive tourism.
- Participation from national and international destinations, hotel chains, tour operators, institutions, and experts.
Public Celebration
- Weekend (23–24 January): Open to the public.
- Activities include cultural events, music, and celebrations in a festive, inclusive atmosphere.
- Designed to bring diversity and coexistence closer to citizens beyond the professional sphere.
Strategic Role
FITUR LGTB+ continues to position itself as one of the most important international platforms for promoting inclusive and diverse tourism, reaffirming FITUR’s commitment to representing all key segments of the industry.
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