PATA Travel Mart (PTM) is one of Asia Pacific’s longest-standing international travel trade exhibitions featuring unparalleled networking and contracting opportunities to help travel and tourism organisations access decision-makers, meet new clients, expand their networks, establish new relationships and consolidate existing business partnerships. Event Details - Dates: August 18 – August 20, 2026 - Venue: Borneo Convention Centre Kuching (BCCK), Sarawak, Malaysia - Organized by the Pacific Asia Travel Association (PATA), in partnership with the Ministry of Tourism, Creative Industry and Performing Arts of Sarawak, Sarawak Tourism Board, and Business Events Sarawak. Purpose of PTM - A premier travel trade show connecting global buyers and sellers in the Asia-Pacific region. - Provides a platform for networking, business development, and showcasing tourism products and destinations. - Focuses on advancing a meaningful and sustainable Pacific Asia tourism economy. Participation - Open to exhibitors (destinations, airlines, hotels, travel tech companies, etc.) and buyers (tour operators, travel agents, wholesalers). - Registration options available for both categories. Why It Matters - PTM is one of the most influential travel trade events in Asia-Pacific. - It highlights Sarawak’s growing role as a hub for international business events and tourism. - Strengthens collaboration across the region’s travel industry, especially around sustainability and innovation.
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