Radisson Individuals debuts in Spain with the addition of Blau Gran Hotel Las Caldas and Blau Hotel Las Caldas

Radisson Individuals has officially debuted in Spain with the addition of two properties: Blau Gran Hotel Las Caldas and Blau Hotel Las Caldas, located in Las Caldas near Oviedo, Asturias. The announcement was made on 4 February 2026.

Brand Expansion:
This marks the first Radisson Individuals properties in Spain, strengthening the group’s presence in Southern Europe.

Hotels Added:
- Blau Gran Hotel Las Caldas – a premium wellness and spa destination.
- Blau Hotel Las Caldas – a modern property catering to leisure and wellness travelers.

Location:
Las Caldas, Asturias (close to Oviedo), known for its thermal waters and wellness tourism.

Strategic Importance
For Radisson Hotel Group:
- Expands its footprint in Spain, a key European tourism market.
- Positions Radisson Individuals as a flexible brand for independent hotels seeking global reach.

For Guests:
- Access to Radisson’s loyalty program and global standards.
- Enhanced visibility of Las Caldas as a wellness destination.

Why This Matters
- Tourism Growth: Spain remains one of the world’s top travel destinations, and Radisson’s entry into Asturias highlights the growing appeal of regional wellness tourism.
- Brand Strategy: Radisson Individuals allows unique, locally inspired hotels to join the Radisson network while retaining their identity.
- Regional Impact: The partnership boosts Asturias’ profile as a health and wellness hub, attracting both domestic and international travelers.