Indian Families Chase the Chill This Festive Holiday Season, finds Agoda

As temperatures drop, Indian families are turning their travel dreams towards frosty escapes. Digital travel platform Agoda’s latest data reveals a 30% year-on-year increase in international family travel interest during the winter season between December 2025 and February 2026, compared to the same period last year.

Key Findings
- 30% year-on-year increase in international family travel interest for the winter season (Dec 2025 – Feb 2026). - Indian families are increasingly drawn to snow-covered landscapes, festive atmospheres, and cultural winter experiences.

Top Destinations
Asia (strongest growth): - South Korea (+226%) → Ski resorts, K-drama-inspired winter experiences. - China (+105%) → Ice festivals, heritage towns. - Kazakhstan (+68%) → Scenic mountain landscapes. - Taiwan (+44%) → Lantern festivals, vibrant night markets. - Japan (+41%) → Hot springs, Tokyo Disney Resort, Universal Studios Japan. Europe (steady rise): - Austria (+82%) → Ski towns, alpine charm. - Germany (+43%) → Christmas markets, winter traditions. - Finland (+33%) → Northern lights, Lapland experiences. - Italy (+27%) → Cultural winter escapes. - France (+20%) → Festive Paris, alpine skiing.

Why the Surge?
- Changing travel habits → Families moving beyond traditional beach vacations to immersive seasonal experiences. - Improved air connectivity → Easier access to diverse destinations. - Simplified visa procedures → Encouraging international travel. - Curiosity for new cultures → Desire to explore beyond familiar holiday spots.

Agoda’s Perspective
Gaurav Malik, Country Director for the Indian Subcontinent, noted: > “More Indian families are embracing the joy of travel during the winter months. This trend highlights families’ growing desire for experiences that blend togetherness, cultural discovery, and the festive spirit of the holiday season.”

Big Picture
This trend signals a redefinition of winter holidays for Indian families: from beaches to snow, culture, and festive charm across Asia and Europe.